02 / Platforms · 03
Content Factory is an AI-assisted publishing workflow for Billiard Factory and C.L. Bailey, designed around a daily post and story cadence.
Creative work moves from brand and product references through generated media, a review queue and a one-click approval email. Approved, scheduled posts then publish to Facebook and Instagram. Joshua designed and directed the system; Brady Stick built it.
AI can help make enough creative for a daily publishing cadence, while product references and human approval protect accuracy. Approved posts move into the schedule, and their status remains visible inside the related campaign in Engine Room.
The creative engine draws on product references and brand playbooks, stores media in ImageKit and queues posts in a Supabase-backed workflow. A signed approval link holds each piece for human review; a scheduled job publishes approved posts through the Meta Graph API.
Billiard Factory can use lifestyle and creator-style formats. C.L. Bailey follows a quieter, dealer-focused editorial voice. Product references and claim checks guide each draft; a person reviews the final image and copy before approval because generation can still miss product details.
Content Factory handles the creative and publishing stage. Billiard Factory’s landing pages take the next step; on pages with GoHighLevel capture, an inquiry reaches the CRM where the sales team can continue the conversation.
Designed for a post and a story every day.
Higgsfield generation and an ImageKit product and output library.
Product-truth checks, approval email and scheduled publishing.
Designed and directed by Joshua Semolik; built by Brady Stick.